Total Wealth Enhancement is a father and son team, started by Michael Kuczinski and then his son Michael Kuczinski Jr. joined him. It was another hot and sticky day, so we stayed inside since the building had a lot of areas to photograph with air conditioning LOL!
This one took a little longer, but we stayed on schedule. While the article was focused on Michael Sr., I knew that they wanted some with the two of them together and possibly on their own. We did three wardrobe changes, one was just as simple as taking off the suit jacket. We had a lot of laughs, turns out that Michael Jr. and I went to the same high school. Not the same class, I’m older, but still, pretty cool!
On what was one of the hottest and muggiest days of the summer, I drove down to Wilmington, Delaware to photograph Bill Curry of Wealth Wisdom Group, at his office. We first went over some dates and times to coincide with the magazines’ deadline and what was needed and suggestions on what he should wear. As I mentioned before, I like to get to know the clients beforehand, so that when I arrive, the photoshoot can go smoothly and they be comfortable with me.
This time I didn’t bring my larger Flashpoint Xplor 600 lights but instead brought along the Flashpoint AD200 lights. So much easier to deal with since it’s just me with the camera gear, light stands, modifiers, and weights!
We started off inside his office, then moved to the hallway, I used one light and a small flash to add a little extra “kick” of light.
I asked if we had time for him to change and we can go outside. So I packed up and we both went downstairs to the edge of the parking lot where there was this nice area of a green park. And wow it was MUGGY! I used the Flashpoint AD200 outside to give a little extra kick since it was overcast. I didn’t want to stay outside any longer than was necessary for my client and for me.
These clients are very busy, while we put in a time slot of an hour, I try to get everything done way before that. I don’t have a team, there’s no time to tether my camera to a laptop either. Once I get to a location, I have maybe 10 minutes to check it out, look over what they have for wardrobe and then we start.
As you can see which image made the front cover and what they used as the finals for the article.
William Curry of Wealth Wisdom Group, Inc. Wilmington, DE for Proactive Advisor Magazine photographed by Deirdre Ryan Photography www.deirdreryanphotography.com
William Curry of Wealth Wisdom Group, Inc. Wilmington, DE for Proactive Advisor Magazine photographed by Deirdre Ryan Photography www.deirdreryanphotography.com
Thank you, Bill, for your patience and time!
Want to chat and find out more about Deirdre offers? Click here to contact her!
http://www.deirdreryanphotography.com/wp-content/uploads/2019/10/IMG_0288-1WealthWisdomGroupProactiveAdvisorMagazine.jpg602900Deirdre Ryanhttp://deirdreryanphotography.com/wp-content/uploads/2015/06/Logo.pngDeirdre Ryan2019-10-18 19:41:202019-10-18 20:56:04Wealth Wisdom Group of Wilmington, Delaware for Proactive Advisor Magazine
David Chalmers and Keith Herman are the faces of Haddon Financial Solutions are located in Haddon, NJ. When I’m shooting for a publication, I tend to shoot with a lot of space for any type that is needed or if they need to crop in closer. With Proactive Advisor Magazine and others, they have a printed magazine, then they have the articles online. I provide quite a few images and they choose the best ones that are suited for their needs. Here I’ve chosen my favorites.
The process is simple and straightforward enough. I get an email for the assignment, to see if I’m available, then an introduction is made to their client. I then reach out and make arrangements with the client as the time for the photoshoot. This is also the time that I choose to get to know them, offer suggestions on what to wear, often they’ve had their pictures taken for articles before, while sometimes they haven’t and they need reassurances that this will be ok.
If I’m able to, I scout the location. But much of the time, I’m not, so I do a quick Google search, check out the building if I can, and go in as light as I’m able but prepared for anything. My goal here is to make everyone look relaxed within the environment that they work in with their own clients. If I can and there’s time, I take them outside. Being quick, polite, a good sense of humor, and professional to make everyone feel comfortable will ensure that I’ll get the best images possible.
For this day, I completely overpacked, but I used 2 lights in each office, the main was a Flashpoint 600 Xplor with a Softlighter II and the other was another with a small Westcott 1×2 Rapidbox Switch Modifier Softbox. For the outside, I only used the Flashpoint 600 Xplor with a Softlighter II. My camera is the Canon Mark 5D III and I used the Canon 24-70mm f2.8 L IS lens and the Canon 70-700mm f2.8 L non-IS lens. http://proactiveadvisormagazine.com/chalmers-herman-committed-to-a-high-standard-of-professionalism/
I met Douglas Greene this past summer over lunch with my client Douglas Herring. We were “fueling up” for Doug Herring’s branding photography for his law firm. A couple of months or so later, Douglas Greene calls and says that he had just moved into his new office and needed professional images taken for the website SSDI Lawyers of NJ and social media.
Doug is a lawyer who specializes in Social Security, Disability and Landlord/Tenement cases. He’s very personal and cares for his clients.We wanted to show that anyone, no matter what age could be a client of his.
Many people who come to him, need help going through the process of filing for SSDI, and or need their cases to be appealed and reconsidered. Doug is a very understanding person because these clients need their benefits, and while they want to work, they are unable to. Doug helps them throughout the process and is excellent at it.
We first started off with headshots of himself, then we moved on to the other shots that we had pre-discussed earlier. Showing off the new office, pictures of him in his office, then interacting with a client.
The key here is to make Doug look friendly, and relatable so that the many who need his help, will feel comfortable and know that he is the lawyer to represent them.
Scroll all the way down to see a behind the scenes video and pictures!
I have found that throughout my career, what makes me stand out is getting everyone comfortable with me with my gift of conversation, empathy, being understanding and taking care of my clients. It’s not easy to be in front of a camera, with lights, and having someone give you some directions to make sure that you look your best. By listening, being observant and paying attention to the details and your surroundings, I have always found by doing these simple things, makes the pictures I create relatable to the people who view them.
Thank you, Doug, for everything that you’ve done. I look forward to seeing what happens next!
http://www.deirdreryanphotography.com/wp-content/uploads/2019/04/IMG_4731-1SSDILaywersofNJ-1.jpg600900Deirdre Ryanhttp://deirdreryanphotography.com/wp-content/uploads/2015/06/Logo.pngDeirdre Ryan2019-04-04 15:13:442020-09-14 16:15:41Branding Photography For A New Law Firm-SSDI Lawyers of NJ
Have you ever sat in your doctor’s office and seen these magazine titles?
Diabetes Health Monitor Pediatrics Health Monitor Eye Care Health Monitor Heart Care Health Monitor Arthritis Health Monitor Living with Cancer Health Monitor Dermatology Health Monitor Digestion & Diet Health Monitor
Each time I would read one, I would think, you know, I should contact someone from this publication and see if they could use a photographer like me.
Well, one day, as I was sitting at my computer working on images back in October or November, I got an email requesting an editorial photographer to go on location to photograph a woman and her family for an article for the Living With Cancer Health Monitor Magazine.
It’s funny how things happen, right?
Amanda is a cervical cancer survivor who lives in New Jersey, married and is a mother to an adorable little girl. To read her amazing story click here.
After getting the approval for the project, I contacted her to decide on the best time to do the photoshoot, where we could do it, and asked some questions so that I could get to know her before showing up. I found out that she and her family have much in common with mine, a love of books, music, movies, and comic books. Getting to know the people who I’m going to photograph helps to break the ice, create an intimacy so that they feel comfortable with me, because it’s not every day that someone shows up with camera equipment and starts taking pictures. Not once did we talk about the article or what she went through, I wanted this to be about Amanda and her family, as though cancer never entered their lives. Just a fun afternoon, hanging out, playing Uno and eating popcorn with a friend.
Originally, we were going to photograph outside and some in the kitchen, but the weather was unseasonably bitter cold and windy. So we stayed inside their home, it was really comfy and had great light coming into their living room window. Based on our conversation before, I was able to chat easily with them, also I have an 11 year old daughter who loves to read.
As usually, I packed way too much and used barely half of it. I recruited their daughter to be my photo assistant. I showed her how to unfold the light stands, how to set up the flashes in the Westcott Rapid Boxes(she helped to set up those as well). I also had a large reflector that I unfolded, she loved that one. Their adorable pug allowed me to get some doggie time, which I relish each time I go somewhere and see a dog.
I wanted to give the magazine a variety of images to possibly use. I understood that this wasn’t going to be a cover story, but from what Amanda has gone through, I wanted people to see what a loving, beautiful, fun family they are.
Instead of using the flashes, I used natural lighting, utilizing the sin coming in their from window. I defused it by closing the sheer curtains and I set up the large silver reflector their the right,(our left) just out of view to give some additional light. Whenever I moved around them, I moved the reflector to where I needed the light to hit them.
For the images of Amanda and her family eating popcorn, I had to use at least one or 2 lights, so I set them up wirelessly, one in the front off to the side and the other in the back to fill in the kitchen.
First we started off by having them read a great Harry Potter picture book(I have it on my Amazon Wishlist). Then I suggested that they play a game, so we all decided on Uno. This is also a favorite of ours in our family, and it gets quite ruthless! We could’ve stopped after playing Uno, but I wanted to give another scenario in a different room. So They made some popcorn and I took pictures of them having some fun with it.
I didn’t want any posed shots, my goal was to get everyone natural, relaxed and having a good time. Okay, I admit, the last shot with the popcorn, I suggested, because it’s fun to feed mom and dad popcorn when you’re a kid LOL!
Below is the final article from this month’s issue of Living With Cancer Health Monitor. If you go to a doctor’s office and see the magazine, check it out as January is Cervical Cancer Awareness Month. You can see which image they used and I think it was an excellent choice.
Thanks so much Amanda and your family for letting me come into your home. I had a great time chatting and getting to know you all. Thanks Health Monitor for contacting and working with me on this project.
Interested in working together on a project? Use the red button on the right hand side towards the bottom titled Get Started to contact me. Thanks!
http://www.deirdreryanphotography.com/wp-content/uploads/2018/01/LivingWithCancerMagazineAmandaTanayandFamilyPhotobyDeirdreRyanIMG_7216-1.jpg601900Deirdre Ryanhttp://deirdreryanphotography.com/wp-content/uploads/2015/06/Logo.pngDeirdre Ryan2018-01-10 18:34:282019-10-17 17:46:57Editorial Photoshoot Showing A Cervical Cancer Survivor Whose Future Is Bright
Denise and I have known each other for some time now, networking within the same circles since about 2010 with W.I.N. (Women Interested In Networking) with Terri Petri. The group used to meet once a month at Villa Mannino’s in Bordentown, NJ and the entire banquet room would be filled up with women just networking. It was a lot of fun, I’ve made many contacts and friends through that group.
Denise and her husband own a place in Mercer Mall on Route 1 called Great Looks For Less. We’ve been following each other on Instagram and we’re friends on Facebook, etc. One day she contacts me to contribute for an event and then asks about my photography for rebranding. She’s not not only rebranding her salon, but she’s franchising it. The new name is now called Diverse Style Salon. Their new website will be launching soon, for now please follow them on Facebook and Instagram.
Before we did any shooting, we met up to discuss what she wanted for her business. Her branding, colours, logo, vision, etc. This was going to be two days of shooting. The first step was to get updated business portraits of her and Chase. We chatted about clothing and jewelry, hair and makeup was a no brainer of course! And they know how to pose, I didn’t want them to look un-natural, but I did want them to look their best and to bring out their beautiful personalities that they’re known for with their clients.
When it came to photograph the two together, I didn’t want something really typical or boring. Chase had an idea that he wanted to try, so we went with it.
And then I suggested a few other ideas…
This is the last shot and it’s actually my favorite of this gorgeous husband and wife team together.
They also requested one with the front desk and their new logo and signage. The one below is my personal favorite.
Once they get their new website up and running, then I’ll post the other images from Day Two of this wonderful branding photoshoot!
If you’re interested in having me as your photographer, please contact me and let’s get together to chat about your project. Thanks!
http://www.deirdreryanphotography.com/wp-content/uploads/2017/11/DiverseSalon0404-1DiverseSalonby-DeirdreRyanPhotography.jpg595900Deirdre Ryanhttp://deirdreryanphotography.com/wp-content/uploads/2015/06/Logo.pngDeirdre Ryan2017-11-13 14:40:432019-10-17 17:43:56Rebranding Photography For Diverse Salon Day One
Sometimes my clients are friends or my clients most often become dear friends and this is the case here. Dolores and I met while networking during a W.I.N.(Women Interested in Networking) meetings. These were monthly meetings held at Villa Mannino’s in Bordentown, NJ on Route 130. A huge group of women would gather to meet, network, and eat lunch. It was started by Teri Petry and it was my first real introduction to getting up and explaining who I was, and what I was about in front of sometimes 80-100 people. I was very nervous, and scared. No judgement, we helped each other out, I had to have a 20 second elevator pitch and Teri had a question that was fun like, what is your favorite dessert or if you could go anywhere in the world on vacation, where would you go and you had to answer it with one thing or place.
This is where Dolores and I met and we hit it off from there, she was one of my first headshot, business clients and we fast became friends 😀
As time moved on, she met Francine Parham, introduced me, and we hit it off as well. I photographed them both and for their projects and events. They have both written and completed their book titled: The Ultimate Career Pocket Guide.
What this book is about is to help those who need to get through networking, your goals, and not just for the workplace. I see this for many in their personal and career goals, their own businesses, their current job and within the job market. I highly recommend this book!
Francine is from the corporate world and has vast experience and knowledge and Dolores is a consultant and development coach. The two have put their heads together and come up with this amazing book to help many people.
I photographed the image for their book at Jester’s Cafe, right here in Bordentown, NJ. Natural light, no assistants, no bounces or fill. I’m literally just standing in one of their large windows, using my Canon Mark 5D III and the Canon EF 50mm f1.8 lens and the Canon EF 16-35mm f2.8L lens. I know the owners, the food is great and it was the perfect time of the day to do this.
I call these, “The World’s Worst Spy.”
Afterwards, we ordered lunch, did some formal headshots at my house.
We laughed and had a great time, but most importantly, I understood and wanted to make sure that the focus was about what they wanted with a twist. I helped to come up with a location and suggested some ideas, and went from there. I have ideas to go further with them with hair, makeup, and more.
What I did for Dolores and Francine is help them with their branding, how they wanted to be seen on the cover for their target clients. Professional woman, talking over lunch, being casual, but serious about what it is that they’re doing. This is how they talk to other professionals. It could be anything that they are chatting about. As you can see on their websites, the images of themselves, I have photographed, is what they have envisioned and I have more ideas for them.
Here are questions to ask for yourself:
Where are you headed? Who needs to see you? What is it that you are doing? What’s next on the horizon for your business or company? Do you have a team of experts to help you visually? Can they insure that your images and presence are of the caliber that agencies and publications can expect of you? Can your images be printed for high end marketing and packaging?
If you’re ready for this step for your business, company or corporation, contact me. This is what I do, listen, make suggestions, help present my clients to their clients in the best light possible. Make sure that you and your brand look cohesive and flawless.
Click on the red Chat Now Button that pops up and let’s get started!
Click here to see an event I photographed at Jimmy Choos in SoHo, NYC with Francine and Dolores.
http://www.deirdreryanphotography.com/wp-content/uploads/2016/09/IMG_3119.jpg602900Deirdre Ryanhttp://deirdreryanphotography.com/wp-content/uploads/2015/06/Logo.pngDeirdre Ryan2016-09-09 16:50:502019-10-17 18:17:06Photographing An Image For A Book
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